The course presents practical applications of marketing concepts designed to help small businesses grow. It covers basic marketing tools including market analysis and research, target marketing, assessing competitors, and key marketing implementation tools. A strategic, well planned approach to marketing is demonstrated with several examples of effective hands-on marketing techniques. No cost To register, go online at https://clients.sbdcmichigan.org/workshop.aspx?ekey=70360089 or call SBDC West Michigan at (616) 331-7370.