Marketing & Communications Associate

WHO WE ARE:

Midwest Capital Advisors was founded in 2003 on a sole principle: always do what is right for the client. We are an independent, fee-only, SEC-registered investment advisory firm based in Grand Rapids, MI. We are a recognized, growing leader and we pride ourselves in being a transparent firm where people feel comfortable working with us. From working with individuals to plan for their futures to working with a company to design retirement plans to help employees achieve their retirement goals, we are on a mission to empower people to lead their best lives by helping them make informed financial decisions and are guided in our work by our core values: be real, be professional, do the right thing, and have fun.

HOW YOU'LL MAKE AN IMPACT:

The Marketing & Communications Associate is responsible for developing and executing compliant, client-focused marketing and communication initiatives that support the firm's brand, growth, and client engagement goals. This role manages content across digital channels including email, social media, web, events, and multimedia while coordinating with internal stakeholders and external partners to ensure consistency and accuracy. The position blends strategic thinking with hands-on execution in a highly regulated financial planning environment.

In this role you will:

• First and foremost, align to our core values and mission as an organization
• Utilize your bachelor's degree in marketing, communications, or related field and at least 3+ years of experience to develop and execute the firm's integrated marketing and communications strategy in alignment with business objectives, brand standards, and financial services compliance requirements.
• Contribute to the development and implementation of marketing processes, tools, technologies, and content that drive firm growth and enhance client engagement.
• Manage and optimize the firm's social media presence, with a primary focus on LinkedIn and Facebook, ensuring consistent messaging and regulatory compliance.
• Serve as the primary point of contact for website development, hosting, updates, and enhancements, coordinating with internal teams and external vendors as needed.
• Assist in the design and execution of a cohesive client communication strategy for both wealth management and retirement plan clients.
• Plan, execute, and manage email marketing campaigns, including content development, distribution list management, and performance tracking.
• Coordinate and support client events, webinars, and educational programs, including logistics, promotion, and follow-up communications.
• Produce, edit, and support the development of video and multimedia content to strengthen brand visibility and client education.

WHAT YOU'LL GET:

• Competitive total compensation
• Bonus opportunity
• 401(k) Profit Sharing Plan
• 4 weeks of PTO
• 7 Paid Holidays
• Summer hours
• Phone stipend
• Medical benefits with HSA contributions
• Collaborative and family-oriented culture
• Strong work-life balance
• Paid association memberships
• Charitable donations/contributions

We are building a team with a passion for improving the lives of our clients and having fun while we do it. If you are a creative marketing professional with an interest in helping build marketing materials to advance the brand of our organization, we'd love for you to join us!

Equal Opportunity Employer