Part Time Associate Director of Advancement Marketing

*Part Time*Associate Director of Advancement Marketing

DEPARTMENT: Office of Advancement

LOCATION: Grand Rapids - W.A Lettinga Campus *Hybrid Schedule *

REPORTS TO: Executive Vice President-Advancement

Salary: $25,000 - $30,000

Davenport University Office of Advancement is in search of an experienced part-time associate director of advancement marketing. The role involves key responsibilities focused on the following:

• Growing annual giving through an intentional mass solicitation campaign,
• Enhancing the university's alumni online presence, and serving as a liaison for annual giving across the University.

Position Overview:

Annual Giving Campaign:

• Develop strategies to increase the annual giving alumni participation rate.

Execute and manage the university's annual mass appeal campaign.

Utilize various channels such as mail, email, phone, text, social media, and crowdfunding to maximize outreach and engagement.

Stewardship Communication:

• Drive annual stewardship communication initiatives for both annual giving and scholarship donors.

Ensure timely and meaningful communication with donors to express gratitude and demonstrate the impact of their contributions.

University partner collaboration:

• Act as a liaison to athletics and individual colleges to support their mass giving strategies.

Collaborate on the execution of targeted fundraising efforts for specific areas within the university.

Social Media Collaboration:

• Work closely with alumni and donor engagement team to enhance the university's online presence.

Develop and implement social media strategies to engage alumni and donors, showcasing the university's achievements and impact.

Regulations

• Adhere to all privacy (i.e. FERPA) rules and regulations.
• Understand and abide by all external and internal regulations and policies. This includes NCAA, GLIAC and national affiliations associated within athletics or other role specific regulations.
• Provide GREAT customer service, anticipating and exceeding the needs of our customers.
• Demonstrate and promote the University Cultural Values.
• Perform other duties as assigned.

What can you expect?

• Davenport University and the Office of Advancement highly prioritize employee work life balance
• Small collegiate feel with the world class resources of an institution of higher learning
• A driven & results-oriented team environment
• Committed, competent and engaged leadership at all levels
• Hybrid Schedule
• Advancement fundraising position with low travel expectations
• Strong healthcare and retirement benefits
• Free and significantly reduced tuition for employees, dependents, and spouse

Qualifications:

Education: Bachelor's degree in marketing, journalism, communication, or related field required.

Experience:

A minimum of 3-5 years of experience in marketing, communications, or advancement is required ensuring the candidate has a solid foundation and understanding of the principles and practices within these fields.

Communication Skills:

Strong written and verbal communication skills are essential for effectively conveying the university's mission, impact, and gratitude to donors.

Collaboration:

Ability to collaborate with various stakeholders, including athletics, colleges, and alumni engagement teams, to ensure a cohesive and effective fundraising strategy.

Digital Marketing Expertise:

Familiarity with digital marketing channels, including social media, email, and crowdfunding platforms, is crucial for maximizing the reach of fundraising campaigns.

Strategic Thinking:

The candidate should possess strategic thinking skills to develop and implement effective marketing and fundraising strategies.

Relationship Building:

Ability to build and maintain relationships with donors, alumni, and other key stakeholders is important for fostering a culture of philanthropy.

This role requires a dynamic individual capable of driving fundraising efforts through various channels while maintaining strong relationships with donors and key university stakeholders.

About Davenport University:

At Davenport University, we know what it takes to be successful. With over 155 years of providing quality education under our belts, thousands of Davenport graduates are making an impact on the world with the knowledge and skills they learned here. Our team of faculty and staff collaborate to make this possible. Joining DU means growing and advancing your own career, while making a lasting impact on our students, colleagues and the communities in which we serve.

Diversity and Inclusion:

At Davenport, we believe that engaging diversity, equity and inclusion is essential to achieving educational and institutional excellence. We invite you to join us as we band together to create an environment of equity and inclusivity that leverages diverse life experiences, ideas, backgrounds and perspectives. We respect diversity and are committed to fostering an environment of support, inclusiveness and learning, both in the workplace and throughout the application process. With that in mind, we welcome applications from candidates of all backgrounds, including people of color, people with disabilities, Veterans and the LGBTQ + community. We recognize that not all job seekers have all the preferred qualifications listed in the job ad, but we strongly recommend that you apply if you meet most of the criteria.

About Grand Rapids, Michigan:
Join our dynamic team in Grand Rapids, Michigan, where work-life balance is not just a concept, but a way of life. Nestled along the scenic Grand River and situated in close proximity to the breathtaking shores of Lake Michigan, our city offers an unparalleled quality of life for individuals and families alike. Experience the charm of a city known for its friendly philanthropic community, diverse cultural scene, and abundant outdoor recreational opportunities, including pristine beaches and water activities on Lake Michigan. Grand Rapids is not just a workplace; it's a place where your family can thrive amidst a strong sense of community, excellent schools, and a wealth of family-friendly attractions. From award-winning craft breweries and farm-to-table dining to world-class art exhibits and music festivals, Grand Rapids provides an enriching environment for both personal and professional growth. Join us in a city where every day is an opportunity to blend career success with the joys of family life.

Would you like to be part of our success? It all starts here! EEO-Davenport University is committed to equal employment opportunity regardless of a person(s) national origin, race, color, religion, age, sex, sexual orientation, disability, gender identity, transgender identity, veteran or military status, marital status, height, weight, genetic information, and any other category or classification protected by law.https://www.google.com/url?q=https://docs.google.com/document/d/1XL5vNBnu64a5inVRMe3tCOQX1Ay85bJBpWg5lntmiNo/edit?usp%3DsharingRnublCll3j4Q3dX2bIs/edit?usp%3Dsharing%26ouid%3D111736123178183722757%26rtpof%3Dtrue%26sd%3DtrueK9RajVmtg0MJByL_eO7zmKzv0/edit?usp%3Dsharing&sa=D&source=editors&ust=1703179050163789&usg=AOvVaw1uXDH4LzICTsJA87MqHiEk

To apply, visit https://apptrkr.com/4891599

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